A permanent colour cream for professional 
use in salons.
100% Vegan
This colour has deep coverage and gives a long lasting, natural result with high shine.
Use REF Permanent Colours for covering unwanted, outgrowing roots and grey hair or when colouring natural, non-treated hair.
Available in 99 different colours.
(All colour samples listed at the end of this page)
01. Features and benefits:
REF Permanent Colour Cream has a rich formula and natural protection. It contains moisturizing and conditioning
agents that protect the cuticle and root of the hair during colouring. Leaves hair shiny and silky.
The use of high quality colour molecules guarantees excellent penetration and a low ammonia concentration for brilliant and long lasting colour.
The restorative action is supplied by anti-oxidizing vitamin liposomes capable of denoting refreshed elasticity and body to the hair.
An ammonia free soft colour
for professional use in salons.
Preferably used when colouring long hair, for a
natural result with soft transitions, even with 
several shades and gradiants
This is a lightweight, oil-based treatment for an
easy application. Can be applied on both wet,
towel dried and dry hair depending on hair type
and requested result.
Available in 37 different colours.
(All colour samples listed at the end of this page)
01. Features and benefits:
A direct and intense permanent
colour/dye for professional use in
salons.
Can blend with each other for a broad variation
of tones or be mixed with Crystal Clear for a
lighter result. Perfect for creative and bold
hairstyles.
This colour has amazing coverage and gives
durable fashion tones and vivid shine.
Available in 6 different colours + Clear.
(All colour samples listed at the end of this
page)
01. Features and benefits:
Just as our Permanent and Soft Colours, 
the
Direct Colours have organic Aloe Vera, which
sooths, heals and provides shine. The Quinoa
protein strengthens and nourishes and the
Sunflower Seed Oil provides shine and natural
UV protection.
- No developer/H2O2
- No ammonia
- Intense/Vibrant
Use REF Direct Colours in creative ways to
achieve vibrant and fashionable results to any
hair.
- Add tonal characteristics to natural hair. *take level of depth into consideration, imagine Orchid Magenta on level 4, 6, 8 or 10.
- Add intense vibrant colour to pre-lightened hair.
- Add to Colour Boost Masques.
- Add to care conditioners.
- Fill or overlay options for “fashion” re-pigmentation.
The naturals are our base colour range. They have a mixture of pigments that provide a natural looking base. The naturals provide excellent grey coverage and can be used alone or mixed with other shades.
The intense naturals are double pigmented and may appear darker due to the increased dye load. These are intended for coarse and highly resistant grey hair and typically mixed with other colours in formulations providing perfect grey coverage.
These ashes are our cool pigment base. Perfect for ashy blondes and for controlling unwanted underlying warm pigments. Grey coverage: Mix with base shade to cover grey hair.
Our colour range with the coolest pigment base. Perfect for ashy blondes and for controlling unwanted underlying warm pigments. Grey coverage: Mix with base shade to cover grey hair.
A beautiful range of cool brown/beige colours inspired by natures own nuances. Grey coverage: Mix with a base shade.
Our coffee‘s are a mixture of deep coffee brown and light creamy caramel. This gives warm wonderful hues to the hair. Grey coverage: used alone, covers up to approximately 25% grey. With higher percentage grey, mix with base shade.
A natural sandy colour line with touches of glistening gold. Grey coverage: Used alone, covers up to approximately 25% grey. With higher percentage grey, mix with base shade.
The gold range is a deep warm colour line. Grey coverage: Covers up to approximate 25 %. On higher percentages mix with base shade.
The Bahias line is our Naturals/Goldens with a double pigment to cover the most stubborn of grey hair. Excellent grey coverage.
Fiery coppers with strong, long lasting pigments. Grey coverage: For perfect grey coverage, mix with Bahias range.
Fiery coppers with strong, long lasting pigments. Grey coverage: For perfect grey coverage, mix with Bahias range.
Deep red/browns with a brilliant shine. Grey coverage: For perfect grey coverage, mix with Bahia range.
Soft pearly colours with violet/blue pigments. Perfect for cool blonde shades. Does not cover grey.
Special blonde colours designed to lift up to 5 levels. Mix with Silver or Pearl Booster for best results. Does not cover grey.
Our series of eight pastels gives a metallic vibe to the hair color. Mix desired shade from brilliant depth to a lighter softer reflex. Perfect for cool blonde shades. Does not cover grey.
These ashes are our cool pigment base. Perfect for ashy blondes and for controlling unwanted underlying warm pigments.
These ashes are our cool pigment base. Perfect for ashy blondes and for controlling unwanted underlying warm pigments.
